• Marketing/Trade Show Manager

    Job Locations US-DC | US-NJ-Morristown | US-MO-Kansas City | US-NY-New York
    Requisition ID 2018-9808
    # of Openings
    1
    Category
    Business Development/Marketing
  • Overview

    Louis Berger has an exciting opportunity for a Trade Show Manager to join its Business Development team at its Kansas City, MO, Washington, DC, New York, NY or Morristown, NJ office. The Trade Show Manager works closely with the Marketing and Business Development team leadership to develop, plan and execute trade shows, conferences and corporate events for Louis Berger. This position will play a key role in implementing the marketing strategy and overseeing logistical planning of large national trade shows, as well as supporting smaller state-level trade shows and sponsorships (approximately 40-50 per year). Responsibilities include but are not limited to the following:

     

    • Deliver quality and timely execution and coordination of events from project initiation to completion for trade shows and other internal/external marketing-related events including location, promotional materials, signage, agendas, design of booth properties and graphics, product displays, on-site support, promotional materials, and staff, client and vendor lodging.
    • Work with marketing, operations and graphic design staff to understand and craft the business development message for each show. This requires a keen understand of Louis Berger markets and services and the engineering industry.
    • Lead the development of industry panels for trade shows, including assisting in securing industry and client speakers as well as writing abstracts and bios for review by conference representatives
    • Manage trade show budgets including tracking and reporting constantly through pre-planning, on-site changes and post-event reconciliation within the month of show close, within the quarterly/yearly budget commitments and process invoices for payment in a timely manner.
    • Research and secure sponsorships based on event budget requirements and as requested.
    • Strategically Position Louis Berger for success at client-facing engagements, position will involve evaluating Industry events and assessing if potential of our participation aligns with our growth strategy. 
    • Work with Sales, Marketing, Product Management and other internal teams as needed to define and execute event objectives. Follow through with show closeout activities and assess firm’s return on investment in participation.
    • Establish and track project timelines and deliverables, organizing calls with internal and external stakeholders to provide project deliverable and budget updates and to ensure orders are placed on time.
    • Coordinate exhibit space logistics including lead scanners, carpet, electrical, material handling, internet, AV, labor, EAC paperwork and Certificate of Insurance submission.
    • Identify opportunities to streamline departmental processes, with attention to project management.
    • Run reporting following the event to identify return on investment and obtain feedback to enhance future events.
    • For larger events, travel on-site to supervise installation of the exhibit and stay during run of show, managing booth traffic and ensuring attendee badge scans. Supervise booth dismantle and packing of boxes ensuring items are shipped properly at the close of show.
    • Serve as Client-Facing liaison during larger events, deliver messaging of Louis Berger capabilities and share firm’s expertise within the A/E Industry.
    • Manage the selection of vendors, and maintain vendor relationships.
    • Manage inventory and ordering of promotional items, product and technical gear for marketing use. Coordinate shipping of branded apparel, swag, collateral, booth properties, product, and other materials for events.
    • Serve as on-demand support/answer questions for all shows during set up, throughout the show and breakdown times.

    Qualifications

    The successful candidate will have the following:

     

    • A bachelor’s degree in marketing, communications, or a related field.
    • 10+ years of experience in trade show coordination within the Engineering/Architecture/Construction industry.
    • Outstanding organizational and project management skills with strong attention to detail.
    • Ability to multi-task, balance priorities and make decisions quickly.
    • Experience working with tight deadlines that are not negotiable.
    • Capable of working independently, with little supervision, in a fast-paced environment.
    • Deadline oriented and creative problem solver.
    • Effective communicator and presenter. Strong “people” skills and ability to work with different personality types.
    • Flexibility with hours (weekends, evenings). Occasional travel to coordinate shows is required.
    • Team player who feels accountable for other people's success.
    • Proficiency with Microsoft Office, email, internet and understanding of Adobe Creative Suite, graphics development and production.

     

    EEO/AA/M/F/Vet/Disability Employer

     

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